Key Accountabilities:

• Contribute to the formulation and development of marketing strategy and programs through:
  1- Deep understanding of the market trends.
  2- Putting the marketing plan for each product that includes analysis to the previous year data.
  3- Concerning the specialties recommended, seasons, promotional materials, competitors & the market as a whole, then putting the new plan (amount-value-market share & the promotional message).
• Plan for the marketing campaigns and its tools and materials.
• Divide the marketing plans into quarter plans that are considered as milestones.
• Apply the marketing plan in a professional way.
• Design the printed materials, gifts, giveaways, and promotional materials for each product with cooperation with the advertising and design agencies and distribute it to the sales representatives.
• Arrange and undergo the training sessions for the new medical representatives.
• Make field visits.
• Prepare the training materials, product knowledge, Marketing data, and the manuals for the training of medical representatives
• Hold the group meetings for the physicians to introduce information about the product or to emphasize its efficacy and highlight its competitive advantages, or train the medical representative to make it in case of small number of audience
• Set the budget for each product and divide it according to the different needs of the Products
• Visit the field to collect data about the rate of writing the product in the prescriptions and to test the performance in case there is a problem with specific products
• Follow up the promotional materials with advertising and design agencies till they are delivered to the factory.

Qualification Requirements:

• Minimum required Education BSC. Pharmacy, or related field.
• 3-5 years in the related field experience
• 1-2 year in the same position as “Product Manager”
• Negotiation skills, Leadership ability & Communication skills
• Presentation skills & Strong Medical knowledge.